GM reported a 20.3% sales loss in August 08′ from August 07,’ and the amazing thing is…they’re happy about it!  Maybe “happy” isn’t the right word, but they are in some sense feeling good about those numbers.  Despite the massive drop in sales from last year, August sales were up 31% over July’s sales.  This sales “boost” (if you want to call it that) are no doubt a result of GM’s employee discount pricing ploy.  Although I doubt you can call a near quarter drop in sales a success, GM seems to be pleased with the results.

For those of you who don’t know, GM is in the middle of retooling…well, everything.  They plan on releasing new fuel efficient cars in the near future, they are trying to get plants to stop making trucks and start making small cars, and they are looking for billions of dollars from the government to do it all.  According to the AP, Mark LaNeve, GM’s vice-president of North American sales, recently stated that:

“We are very encouraged by what we saw in August. It gives us reason to think that we are starting to pull our way out of this.”

I guess it just goes to show you that one man’s garbage is another man’s treasure, or if you prefer; “when life hands you lemons, make lemonade.”  Annoying metaphors aside, GM is in some serious trouble, and I don’t know how encouraged they should be by underselling themselves massively in the midst of their own economic crisis.

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